Theeo Founder | Systems Change Strategist

Kathryn Maloney, M.A. ABS

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Nature continually invites you to design change. Are you accepting the invitation or are you letting change design you?

Vedic View

The business of change is an ongoing pursuit and generative practice, where mastery embodies both art and science. Establishing companies, verticals, and functions, while leading teams of individuals and visions for change, is a calling that transcends our individual selves. This truth resonates deeply when you are fully immersed in the process.

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We serve as thresholders, guiding ideas, businesses, industries, and people from one state of being to another. To navigate this journey fluently, we must adopt dimensional lenses and manipulate myriad levers simultaneously, always keeping the elevation, potentialities, and long view in the foreground.

We must normalize the return to the zero point — the willingness to try anew, repeatedly — while simultaneously grounding ourselves in the new realities that emerge. This cycle of undoing, composting, revising, and redesigning system-centered leadership, communication, structures, and power dynamics, all anchored to a clear vision and vertical identity, presents formidable challenges. Yet, these are the rubicons that must be crossed for progressive change to unfold with greater ease, allowing us to operate comfortably within the flow of transformation.

Undoing — distinct from destruction — creates a profound sense of freedom. It liberates us to create, be, and do more and better in service of our shared vision and the evolutionary demands of our time. This process of undoing, coupled with discernment, rigor, and thoughtful systems design, is where we cultivate health, joy, and tangible results. The journey into these transformative spaces is not just significant; it is matterful. These are your levers and unlocks, the keys to navigating the complexities of change.


Portfolio
  1. Organisation Strategy 72
  2. Organisation Design 64
  3. Organisation Change 58
  4. Organisation Culture Strategy 54
  5. Communication Strategy 50
  6. Systems Change 49
  7. Organisation Vision 48
  8. Systems Design 48
  9. Dynamic Teams 47
  10. Workshop Designing 42
  11. Master Facilitation 42
  12. Client Services 39
  13. Transformation Strategy 36
  14. Whole Systems Designing 35
  15. Advisory 33
  16. Workflow Prioritisation 32
  17. Evolutionary Ways of Working 28
  18. Consultancy 26
  19. Strategy Offsites 25
  20. Global 24
  21. Evolutionary Leadership Change 21
  22. Innovation 20
  23. Business Build 19
  24. Qualitative Process 16
  25. Financial 14
  26. Information Design 13
  27. Communications 13
  28. Executive Leadership 11
  29. Leadership Transformation 10
  30. NGO 10
  31. Discovery 10
  32. Public Relations 9
  33. U.S. Government 9
  34. Founders 8
  35. Accelerator 8
  36. Aviation 7
  37. Digital Transformation 7
  38. Vision 7
  39. Growth 7
  40. Digital Adoption 6
  41. Partnerships 6
  42. Prioritisation 6
  43. Business Start Up 5
  44. Visionary Leadership 5
  45. Health Policy 5
  46. Diagnostics 5
  47. Research 5
  48. Organisation Culture Transformation Strategy 4
  49. Operations Strategy 4
  50. Higher Education 4
  51. Qualitative Interviewing 4
  52. Family Office 3
  53. Organisation Communication Strategy 3
  54. Policy 3
  55. Brand 2
  56. Bio-Engineering 2
  57. Product Design 2
  58. Innovation Strategy 2
  59. Philanthropic Foundation 2
  60. Grants 2
  61. Information Technology 2
  62. Publishing 2
  63. Retail 2
  64. Practice Build 2
  65. People 2
  66. Culture 2
  67. Workshops 2
  68. Fine Art 2
  69. Education 2
  70. Yoga 2
  71. Mindfulness 2
  72. Financial Policy 2
  73. Venture 1
  74. Art Direction 1
  75. Code 1
  76. Insurance 1
  77. Dynamic Teaming 1
  78. Organisation Effectiveness 1
  79. Global Industrial 1
  80. Design 1
  81. Architecture & Design 1
  82. Specialty Coffee 1
  83. Food & Beverage 1
  84. Communication 1
  85. Printing 1
  86. Systems 1
  87. Structures 1
  88. Workflow 1
  89. Meetings 1
  90. Early Childhood 1
  91. Technology Systems Innovation 1
  92. People & Culture 1
  93. Process Design 1
  94. Change 1
  95. Leadership 1
  96. Economic Policy 1
  97. Wholesale 1

About

Skills

Kathryn Maloney, M.A. ABS

An appreciator of contrast and the exquisite beauty found in the spaces between, Kathryn operates at the dynamic intersection of system complexity and applied behavioral science design, relentlessly driving outcome-based results. With over 25 years of transformative experience, she has been a catalyst for change, seamlessly weaving visionary systems initiatives into strategic priorities. As a trusted advisor and partner, she empowers leaders, founders, and teams to build robust businesses and effect profound change. Drawing from her extensive expertise, Kathryn immerses herself in the intricacies of leadership, communication, operational system designing, horizontal functioning, connective tissue knitting, and collective intelligence. She infuses presence, power, and profound self-awareness into comprehensive organisational strategies, implementing actionable changes that elevate your system’s potential and amplify its human value. Kathryn’s approach transcends mere complexity management; it’s about mastering it to forge meaningful impact. She empowers organizations to navigate challenges with unwavering clarity and purpose, ensuring that every initiative resonates deeply with the core mission and aspirations of the people involved. Her work isn’t merely about strategy; it’s about transforming visions into reality, creating a legacy of innovation, status quo disruption, and evolutionary growth.

Automation & Connectivity Era

In a world that often feels paradoxically disconnected despite its connectivity, where the pace of change is relentless, accelerating, and met with significant resistance, and where we have unprecedented access to intelligence, Kathryn dedicates her time to working with leaders to bridge organizational and era divides. She designs companies, functions, and teaming systems poised to thrive in the landscape of the era of advanced automation and connectivity, guiding them to embody new organisational and leadership languages while transitioning from outdated paradigms to become more stable, comfortable, adaptable, and resilient in the face of now challenges.

Experience & Education

A key aspect of her professional charm lies in her ability to understand and apply methodologies and technologies without clinging too tightly to them or imposing unrealistic expectations. Kathryn has collaborated with industry giants like Boeing, Boston Consulting Group, Edelman, and GE, as well as government agencies and NGOs such as the United Nations (including the World Food Programme Innovation Accelerator and UNFPA), the Federal Trade Commission, the Federal Reserve, the IRS, and Health and Human Services. Her work also spans educational and research institutions like Kaplan and the Rand Corporation, alongside start-ups and many female-founded small businesses. She has founded several practices herself and partnered in the founding and leadership of several others. This breath of situational experiences provides her a deep appreciation and 50k mile altitude view when designing, driving, and facilitating strategy for client teams.

Kathryn's academic foundation in Applied Behavioral Sciences is complemented by a systems thinking lens, influenced by the pioneers of organizational development and systems theory from the 20th century. She is trained as a process and systems design consultant, focusing on organizational systems rather than family systems. Her deep expertise in research and data analysis, combined with her rare experience in designing and executing large-scale, rigorous qualitative studies, allows her to facilitate the application of grounded results into system, organisational, and public policy changes effectively.

As a trained executive and systems coach, as well as a master facilitator, Kathryn brings a wealth of knowledge and experience to her practice. Her undergraduate studies in Italian Language, Literature, and Art History provide a rich cultural bedrock that informs her teaching and practice today. Her graduate work conducted through an experiential program at the Leadership Institute of Seattle (LIOS) within a naturopathic college (Bastyr University) has equipped her with a practitioner’s tapestry that extends far beyond the traditional theoretical education.

Joys & Studies

A dedicated student of Vedic meditation, yoga, and Eastern philosophy for over a decade, Kathryn synthesizes diverse perspectives — including the wisdom of her own intuition — to bring insight and clarity to every moment. She understands that easy fixes are rare; instead, she champions a focus on presence and a committed, progressive approach to change that will ultimately prevail.

Among her favorite places are the serene embrace of silence and the invigorating energy of brilliant, loud music. She finds joy in solo travel adventures, art, design, sunshine, the beach, sunsets, and engaging with good people. Kathryn thrives on grappling with ideas, solving riddles, and savoring life’s moments without taking them too seriously.

While her education and professional experiences have imparted invaluable lessons, Kathryn's greatest motivation and most cherished teacher has always been her son, Sean Simonds. A kind, deeply insightful, and passionate individual, Sean navigates at the intersections of strategy, financial markets, research, policy, and writing for UBS in NYC.

Studies

  • M.A., Applied Behavioral Science; Organisation Change & Leadership in Human Systems

  • B.A. Italian Language & Art History; Sociology Minor

  • Vedic and Eastern Philosophy; Vedic Practice of Meditation; Yoga

  • The Woman Mystics Across the Spiritual Traditions

  • Neuroscience; Quantum Physics; Psychology; Anthropology

  • Natural Systems & Science

Passions

  • riddles to solve

  • travel adventures

  • the beach

  • laughter

  • learning

  • research + analysis

  • clean sound

  • art + design

  • beautiful food + wine

  • textiles

  • a hot bath

  • trees and sky

  • good system minds

  • choiceful words

  • my kid

  • a well-made americano

  • birds, butterflies, and dragonflies

  • quiet

  • the intricacies of this humbling and complex world

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